Single-page websites are becoming more popular among web designers, both for their own projects and for client sites. There are a lot of cases out there in which a single-page site makes a lot of sense: if there isn’t a ton of content; if the content is all closely related; or in cases where a particular stylistic element works best on a single page.

In any case, single-page sites are cropping up all over the place. But figure out when to use a one-page design and the best way to go about creating one is still a challenge for many. While a lot of general web design best practices apply to single-page sites just as they apply to more complex sites, there are some special considerations, which we’ve included below.

Is a One-Page Site Right for Your Project?

Single page websites seem to be particularly popular among designers. But that doesn’t mean those are the only sites they’re appropriate for. Other places we’ve seen them include app websites and websites for particular products (like books). So how do you decide if a one-page site will meet your needs?

Try asking yourself these questions:
Do I have a lot of content?
Content-rich sites are probably not the best fit for a single-page site. If you have more than a dozen pages worth of information, you’re probably better off with a more traditional, multi-page structure.

Am I trying to sell a specific product?
A single page website can be a great solution for selling one product, like a book, website theme, or similar.

Are you comfortable with Ajax and JavaScript?
A very large number of single-page sites use Ajax and JS for navigation and other elements. It’s a very valuable way of creating an uncluttered site that still contains a fair amount of content.

Is my content all related?
Trying to put a bunch of unrelated content on a single page is likely just going to confuse your visitor. If you have a bunch of unrelated pages, they’re probably best left as separate pages.